Find Email Marketing
You Can Trust
Compare Mailchimp, Klaviyo, Kit (formerly ConvertKit), and more.
10 Results
Mailchimp
Editor's ChoiceTurn emails into revenue
All-in-one marketing platform. Email, automation, landing pages, and more for growing businesses.
Range: Free up to 250 contacts; Essentials from $13/mo and Standard from $20/mo at 0-500 contacts; Premium from $350/mo (12-mo intro promo excluded)
Klaviyo
Editor's ChoicePower smarter digital relationships
E-commerce focused email & SMS marketing. Deep Shopify integration with powerful segmentation.
Range: Free up to 250 profiles (500 emails/mo); paid Email from $20/mo at 251-500 profiles, scales by profile band
Kit (formerly ConvertKit)
The creator marketing platform
Email marketing built for creators. Simple automation with landing pages for building audiences.
Range: Free - $59+/mo
ActiveCampaign
Grow your business with customer experience automation
Powerful marketing automation with CRM. Advanced automation for sophisticated marketers.
Range: $15-145/mo (billed annually, 1k contacts)
Brevo (Sendinblue)
Grow revenue with all-in-one marketing
Affordable all-in-one marketing platform. Email, SMS, chat, and CRM at great prices.
Range: Free - $65+/mo
HubSpot Email
Email marketing that grows with you
Email marketing within HubSpot CRM. Best for teams already using HubSpot ecosystem.
Range: Free - $800+/mo
Constant Contact
Email marketing and more
Easy email marketing for small businesses. Simple templates with event marketing features.
Range: $12-80/mo
Drip
Marketing automation for e-commerce
E-commerce CRM with powerful automation. Deep integrations with Shopify, WooCommerce, BigCommerce.
Range: $39-1,899/mo
MailerLite
Email marketing for ambitious businesses
Simple, affordable email marketing. Great free tier with modern features.
Range: Free - $100+/mo
Beehiiv
The newsletter platform built for growth
Modern newsletter platform for growth. Built by Morning Brew team with monetization focus.
Range: Free - $99/mo
What is Email Marketing Software?
Email marketing software enables businesses to create, send, and analyze marketing email campaigns to subscriber lists. These platforms handle list management, email design, delivery optimization, audience segmentation, automation workflows, and performance tracking. From simple newsletter tools to sophisticated marketing automation platforms, they support the full spectrum of email marketing from broadcast campaigns to personalized behavioral triggers. Features include drag-and-drop email builders, A/B testing, dynamic content personalization, landing page creation, and integration with CRM and e-commerce systems. Email marketing consistently delivers the highest ROI of any marketing channel, averaging $36-$42 for every dollar spent, making these tools essential for businesses of all sizes.
Key Features to Look For
Email Builder
Drag-and-drop editor with responsive templates for creating professional emails without coding.
List Management
Import, segment, and manage subscriber lists with tags, custom fields, and engagement scoring.
Automation Workflows
Trigger automated email sequences based on subscriber actions, dates, or custom events.
A/B Testing
Test subject lines, content, send times, and CTAs to optimize campaign performance.
Segmentation
Target specific subscriber groups based on behavior, demographics, purchase history, or custom criteria.
Analytics & Reporting
Track opens, clicks, conversions, revenue, and deliverability metrics across campaigns.
How Much Does Email Marketing Cost?
Mailchimp starts free (up to 250 contacts) with paid from $13/month. Kit (formerly ConvertKit) starts at $15/month. ActiveCampaign's plan pricing is on the vendor cards on this page. Brevo (Sendinblue) starts at $25/month. Constant Contact starts at $12/month. Klaviyo starts at $20/month for e-commerce. Campaign Monitor starts at $9/month. Free options include MailerLite (1,000 subscribers) and Brevo (300 emails/day). Pricing scales with list size.
Frequently Asked Questions
How We Evaluate Email Marketing
VendorPick rankings are based on verified vendor pricing, transparent criteria, and feature analysis — never pay-to-play placements. Vendors cannot pay to influence their ranking or placement on our platform.
Every published price is read on the vendor's own pricing page and stored with its source URL and the date we verified it — no aggregator data, no estimates. When a vendor doesn't publish pricing, we say so; when we find a figure we can't source, we delete it rather than hedge it.
Have feedback or see something outdated? Let us know — we prioritize keeping our data current and trustworthy.
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