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Compare Wix, Squarespace, Webflow, and more. Unbiased comparisons built on verified pricing — no pay-to-play.
Verified pricing at a glance
Only source-stamped figures appear in Paid-from cells. Partial rows mean the vendor publishes pricing but this surface has not yet completed a sibling priceSource + date bank.
| Vendor | Free tier | Paid from | Pricing model | Trial | Verified |
|---|---|---|---|---|---|
| Webflow | Starter (Free) | Site plans from $15/mo billed yearly (Basic); Premium $25/mo yearly | Freemium site plans, billed yearly; Team platform $2,500/mo annual contract | Free tier | VERIFIED 2026-07-20 |
| Shopify | Trial only | Basic from $29/mo billed annually ($39 monthly) | Subscription + card rates from 2.9% + 30¢ | Trial | VERIFIED 2026-07-19 |
| Squarespace | None (trial) | — | Per month — card figure pending re-bank with sibling source+date | Trial | PARTIAL 2026-06-26 |
11 Results
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Wix
Create a website you're proud of
Most popular website builder with AI-powered design. Drag-and-drop with 800+ templates. Good for beginners and small businesses.
Range: Free - $159/mo
Squarespace
Editor's ChoiceMake it beautiful. Make it you.
Design-focused website builder with stunning templates. Best for creatives, portfolios, and businesses wanting polished design.
Range: $25-139/mo
WordPress.com
Build a site, build a following
Hosted WordPress platform. Combines WordPress flexibility with managed hosting. Different from self-hosted WordPress.org.
Range: Free - $45/mo
Webflow
Editor's ChoiceThe site you want — without the dev time
Professional website builder for designers. Visual development with clean code output. CMS and e-commerce included.
Range: Free (Starter) / site plans $15/mo (Basic) - $25/mo (Premium) billed yearly; Team platform plan $2,500/mo, annual contract
Shopify
Editor's ChoiceThe platform commerce is built on
Leading e-commerce platform. Full-featured online store builder with payments, shipping, and marketing tools built in.
Range: from $29/mo billed annually ($39 monthly) — Basic; Grow $79 annually ($105 monthly); Advanced $299 annually ($399 monthly); Plus from $2,300/mo; card rates from 2.9% + 30¢ USD
Framer
Ship sites, fast
Modern website builder for designers. Beautiful animations and interactions with React components. Fast-growing platform.
Range: Free - $30/mo
Carrd
Simple, free, fully responsive one-page sites
Ultra-simple one-page website builder. Perfect for landing pages, personal sites, and simple projects. Incredibly affordable.
Range: Free - $49/year
Ghost
Editor's ChoiceThe #1 open source headless CMS
Modern publishing platform for content creators. Built-in memberships, newsletters, and monetization. Fast and SEO-optimized.
Range: Free (self-hosted) - $239/mo
Duda
Website builder for agencies and SaaS
White-label website builder for agencies. Team collaboration, client management, and fast site building at scale.
Range: $25-199/mo
Weebly
Best ValueCreate a free website that grows with your business
Simple website builder now owned by Square. Good for small businesses wanting basic sites with e-commerce capabilities.
Range: Free - $36/mo
B12
AI website builder for professional services
AI website builder for non-technical professional-service businesses such as legal, accounting, and consulting firms. Generates a first draft in about 60 seconds with scheduling, invoicing, and contracts built in.
Range: Free - $78/mo
What is Website Builder Software?
Website builder software enables individuals and businesses to create professional websites without coding knowledge through visual drag-and-drop editors and pre-designed templates. Template libraries provide hundreds of professionally designed starting points organized by industry and purpose that users customize with their own content, colors, and branding. Drag-and-drop editors let users arrange page elements—text, images, videos, forms, and widgets—by moving them visually without touching code. E-commerce capabilities add online store functionality with product catalogs, shopping carts, payment processing, and shipping management. SEO tools optimize pages for search engines with meta tags, sitemaps, schema markup, and performance optimization. Mobile responsiveness ensures websites display correctly on phones and tablets with automatic layout adjustments. Hosting and domain management bundles web hosting, SSL certificates, and custom domain registration into the website builder subscription. App and integration marketplaces extend functionality with third-party tools for analytics, marketing, booking, and social media.
Key Features to Look For
Drag-and-Drop Editor
Arranges page elements visually without code for intuitive website design.
Template Library
Provides professionally designed starting points organized by industry and purpose.
E-Commerce
Adds online store functionality with products, cart, payments, and shipping.
SEO Optimization
Optimizes pages with meta tags, sitemaps, and schema for search visibility.
Mobile Responsive
Ensures websites display correctly on all devices with automatic adjustments.
Hosting & Domain
Bundles web hosting, SSL, and domain registration into the subscription.
How Much Does Website Builders Cost?
Website builder pricing includes hosting. Wix at free (with ads) to $16–$45/month. Squarespace at $25–$139/month. Shopify is e-commerce focused; its plan pricing is on the vendor cards on this page. WordPress.com at free to $25–$45/month. Webflow (design-focused). GoDaddy Website Builder at $10–$22/month. Carrd at $9–$49/year for single-page sites. For WordPress self-hosted: free software + $3–$15/month hosting. Framer at free to $15–$30/month. Most small business websites cost $16–$40/month including hosting and domain. E-commerce sites can be built on Shopify.
Frequently Asked Questions
How We Evaluate Website Builders
VendorPick rankings are based on verified vendor pricing, transparent criteria, and feature analysis — never pay-to-play placements. Vendors cannot pay to influence their ranking or placement on our platform.
Every published price is read on the vendor's own pricing page and stored with its source URL and the date we verified it — no aggregator data, no estimates. When a vendor doesn't publish pricing, we say so; when we find a figure we can't source, we delete it rather than hedge it.
Have feedback or see something outdated? Let us know — we prioritize keeping our data current and trustworthy.
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