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Compare top solutions with transparent pricing.

5 Results

OneSignal logo

OneSignal

Top Rated

Market-leading push notifications. Mobile, web, email, and SMS.

Free tierMulti-channelSegmentsAnalytics
4.6(8,500)
Free / $9/mo
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Firebase Cloud Messaging logo

Firebase Cloud Messaging

Free push notifications from Google. Cross-platform messaging.

FreeCross-platformAnalyticsTopic messaging
4.5(15,000)
Free
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Pusher logo

Pusher

Real-time notifications and chat. Easy integration for developers.

Real-timeChannelsBeamsPresence
4.4(3,200)
Free / $49/mo
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PushEngage logo

PushEngage

Web push notification platform. Segmentation and automation.

Web pushSegmentationDrip campaignsAnalytics
4.5(2,100)
Free / $9/mo
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Airship logo

Airship

Enterprise mobile engagement. Push, in-app, and SMS orchestration.

EnterpriseOrchestrationJourney builderAnalytics
4.3(1,800)
Contact for pricing
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By Misha Catalano, Founder & Lead Software AnalystLast reviewed May 2026
Data verified May 2026

What is Push Notification Software?

Push notification software enables businesses to send targeted messages directly to users' devices—smartphones, desktops, and web browsers—even when they are not actively using your app or website. These platforms manage subscriber opt-in, audience segmentation, message composition, delivery scheduling, and performance analytics. Web push notifications reach users through browsers without requiring a mobile app. Mobile push works through iOS APNs and Android FCM to deliver notifications to phone lock screens. Advanced targeting segments audiences by behavior, location, preferences, and engagement history. Automation triggers notifications based on user actions like cart abandonment, price drops, or content updates. A/B testing optimizes message copy, timing, and creative for maximum engagement. Rich push notifications include images, action buttons, and deep links for interactive experiences.

Key Features to Look For

Multi-Platform Delivery

Sends notifications across web browsers, iOS, Android, and desktop from one platform.

Audience Segmentation

Targets users by behavior, location, preferences, and engagement history for relevant messaging.

Automation Triggers

Sends notifications automatically based on user actions like cart abandonment or new content.

A/B Testing

Tests message variations to optimize copy, timing, images, and call-to-action performance.

Rich Notifications

Includes images, action buttons, deep links, and interactive elements in notifications.

Analytics & Reporting

Tracks delivery rates, open rates, click-through, and conversion attribution.

How Much Does Push Notifications Cost?

Push notification pricing is based on subscriber count and message volume. Free tiers available from OneSignal (unlimited push) and Firebase Cloud Messaging (free). Paid platforms start at $9–$50/month for small lists—PushEngage at $9/month for 2,500 subscribers, Pushwoosh at $49/month, and Airship with custom pricing. Mid-tier plans for 50K–500K subscribers cost $100–$500/month. Enterprise with advanced segmentation and automation costs $500–$5,000/month. OneSignal Premium starts at $9/month with advanced analytics.

Frequently Asked Questions

How We Evaluate Push Notifications

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